Chief executive of Fairfax Media's NZ unit Stuff, Sinead Boucher has joined the speakers roster for the Inform News Media Summit in September.

An inspirational speaker at the 2016 event, she joins previously announced others including Tom Goodwin, innovation executive vice president at Zenith Media USA, Newsworks UK chief executive Vanessa Clifford, Jarrod Dicker, who is chief executive of and a former innovation chief at the Washington Post and "marketing provocateur' Mark Ritson.

Further speakers and panels are to be announced.

The Inform summit is at the SAydney Hilton on September 14, registration details here.

Attendance is free for NewsMediaWorks members - including the staff of Fairfax Media, News Corp Australia and West Australian Newspapers - or $275 for non-members.