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Jessie Sampson: Appropriate context increases response

Newsworks released a study in 2015 looking at the impact of a trusted and familiar context on readers' responses to brands advertising in these environments.

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Michael Beach: Snapchat, Miranda Kerr and investment in innovation

You could be forgiven for missing the crucial part of Miranda Kerr's recent interview about her Snapchat fiancée Evan Spiegel.

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Peter Coleman: Finding time for newspapers

There's still revenue - and a strongly engaged audience to be had in print for publishers with time to invest in it, writes Peter Coleman

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John Juliano: These are indeed interesting times

John Juliano returns to discuss Trump and the business of selling

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Nathaniel Bane: Why Herald Sun values subscriptions, email - not clickbait

Let's be frank. The Google/Facebook duopoly is damaging journalism, and it's only getting worse.

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Peter Marsh: How publishers are revolutionising paid content

As we are usher in what we're calling "digital platformation", we are seeing publishers that are actively transforming their businesses into digital platform companies, (writes Peter Marsh)

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Dietmar Schantin: Unlikely glimmer of hope on fake news?

Stanford University tells us most young people can't tell when news is fake. The problem is more fundamental than that.

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Mario Garcia: News as a 24-hour event

The two tempos of leaning forward and leaning back are still the rule in terms of how and when we access news and information. But the "legacy" treatment of news for digital is not what's recommended.

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Michael Beach: Five challenges and opportunities for 2017

With a new year comes a new opportunity to shake up the media industry.

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Geoff Tan: New year, new opportunity to be forward-thinking

On December 29 last year, I was presented with a long service award in recognition of 30 years of loyal and dedicated service to the company.

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Kevin Slimp: Finding the truth

The transition from 2016 to 2017 seemed to prompt a bit more email from folks who read my columns.

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Mark Hollands: Trust in an age of post-truth and fake news

Who do you trust - that's the question for 2017 (writes Mark Hollands)

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Peter Coleman: Finding a business model for local journalism

It's been a week for navel-gazing in the local newspaper industry on both sides of the globe.

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Dietmar Schantin: Brand matters in integrated newsrooms

The announcements keep coming: News publishers around the world are integrating their newsrooms. But on closer inspection, the "integrated newsroom" means a different thing to each title.

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Peter Coleman: Jeff Bezos messed up yesterday. Apparently.

Jeff Bezos messed up yesterday. Apparently.

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Alvin Lim: Free tabloid papers spark digital battle

On October 17, Singapore's largest media company, Singapore Press Holdings (SPH), announced it will be reducing it headcount by up to ten per cent and merging two newspapers, My Paper and The New Paper.

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Dietmar Schantin: Meaningful metrics in three easy moves

"Almost everyone is doing monitoring," said Talia Stroud, director of the Engaging News Project (ENP). "But in many newsrooms, that's where analytics work stops."

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Mario Garcia: India's Mint goes broadsheet

Mario Garcia backgrounds the format change for India's financial daily

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David Chavern: Louisana - why newspapers are still essential

When Louisiana began flooding earlier this month, news coverage was split between the 2016 Rio Olympics and the upcoming presidential election.

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Geoff Tan: What newsmedia can learn from Pokémon Go

Pokémon Go is the biggest phenomenon of late that has undoubtedly taken the world by storm.

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Huimin Yu: Anything is possible with beacons

Beacons allow marketers to learn more about customers' in-store behaviour: how they move through the store, how much time is spent in front of specific displays, and which promotions capture their attention.

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Chuck Blevins: What driverless cars mean to the future of newsmedia consumption

We need think like the technology firms we're becoming and seek or create those markets

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John Juliano: Small and remote

Our regular columnist writes from part-way up the North American West Coast's 'Inside Passage' on a bucket list yacht passage from Seattle to the Alaskan capital of Juneau

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George W. Hearst: Technology affirms our core values

In a keynote at DRUPA, William Randolph Hearst's great grandson points to 'enormous new opportunities' for the printed word

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Kevin Slimp: Newspaper growth is getting noticed

Industry-related publications are beginning to take notice of growing community newspapers, writes Kevin Slimp

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Displaying Articles 1 - 25 of 234
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