Top Aussie creatives to mentor 2019 Copy Schools

Mar 03, 2019 at 05:21 pm by Staff


Another world-class line-up of guest tutors has been arranged for the 2019 Copy Schools being held in Melbourne and Sydney.

Twenty places are available at each school, sponsored by NewsMediaWorks, where leading advertising creative directors and copywriters - as well as news media executives - will pass on knowledge and experience.

Copy School will be held in Melbourne on April 1-5 and in Sydney from May 6-10, from 9am to 12 noon each day.

Participants will be given a real world brief that will be presented and critiqued on the final morning of the course.

NewsMediaWorks chief executive says the school has become synonymous with unearthing seriously good new talent for the creative industry. "The core focus of Copy School on how to create great, effective advertising for brands from of the best in the business attracts a range of students from junior writers at agencies to marketers themselves.

"Anyone who graduates from Copy School is privileged to have harvested gold dust from Australia's best writers who give their time and knowledge freely. I'd like to sincerely thank our guest tutors for their generous commitment to Copy School."

In Melbourne, this year's convenor is Chris Taylor, Creative Director at Shabbadu. He will host some of the industry's best senior creative talent and a senior newspaper editor, who will donate their time to be guest tutors, including:

  • John Bevins, Former Copywriter
  • Elle Bullen, Creative Director / Partner, SDWM
  • Paul Taylor, Executive Creative Director, M & C Saatchi Melbourne
  • Sarah McGregor, Creative Director, Cummins and Partners
  • Mark Fuller, Editor (Print), The Age and Saturday Age
  • Jess Wheeler, Associate Creative Director, Fenton Stephens
  • Hilary Badger - Writer & Author, Clemenger - BBDO Melbourne
  • Jim Ingrim, Executive Creative Director, Thinkerbell
  • Ted Horton, Chief Creative Officer, Big Red, Melbourne.

In Sydney, this year's convenor is Ray Black, the Founder of Copy School, and he will host the following guest tutors:

  • Jane Caro, Social Commentator, Writer & Lecturer
  • Alex Derwin, Executive Creative Director, BMF Australia
  • Tim Brown, Creative Partner, Disciple
  • Ted Horton, Chief Creative Officer, Big Red, Melbourne.
  • David Morris, Writer
  • Ralph Van Dijk, Founder and Executive Creative Director, Eardrum.
  • Alexandra Smith, State Political Editor, the Sydney Morning Herald
  • Mike Burdick, Executive Creative Director, 303 MullenLowe
  • Ted Horton, Chief Creative Officer, Big Red Melbourne

The workshop fee is $275 per student, which Copy School will donate to the Salvation Army in Sydney and Front Yard Youth Service in Melbourne, making it fully tax deductible fee in most cases.

Sections: Digital business

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