More YouTube ads coming as platform keeps the revenue

Comment Email Print

Changes in YouTube's terms of service mean the Google-owned company will start including advertising on videos in the US, even if they are not part of its partner programme.

The change, in the US from last week, is expected to follow in other countries from mid-2021. It is expected to result in advertisements running on videos where the creator or user is not sharing revenue. YouTube says the change is because of "ongoing investments" in solutions such as its Home Feed ads, that "help advertisers.. tap into the full scale of YouTube".

Channel owners can apply to join the monetisation programme once they meet specified targets of subscribers and view hours.

Read more from:
DIGITAL | BRIEFS
Tags:
None
Share:
Comment Email Print
Powered by Bondware
News Publishing Software

The browser you are using is outdated!

You may not be getting all you can out of your browsing experience
and may be open to security risks!

Consider upgrading to the latest version of your browser or choose on below: