Digital business

Atex buys Tieto solution, urges Enterprise users to switch

Sep 04, 2018 at 08:17 pm by Staff

Atex has strengthened its advertising management offering with the acquisition of Tieto's cloud-based Cross Advertising product. The Nordic software and services company's sol.... Read More

Niche sites 'can learn from Amazon and Alibaba' on ads

Aug 31, 2018 at 01:08 am by Staff

E-commerce sites such as Amazon and Alibaba pose a unique threat to established classifieds and marketplaces. According to Sinead Ward of AIM Group's Classified Intelligence R.... Read More

Workflow revolution starts with advertorials

Aug 29, 2018 at 06:43 pm by Staff

Publishing house Nürnberger Presse is to use Context-X for the production of its advertising inserts, advertorial pages and supplements. Developed by ppi Media and Digital Col.... Read More

Amazon builds Australian team for agency ad sales

Aug 29, 2018 at 06:12 pm by Staff

Australia's agency adspend pond has another line angling for its dollars with the establishment of Amazon Media Group. After launching retail operations in Australia last Dece.... Read More

Console-using Aussies fair game for addressable TV

Aug 27, 2018 at 12:21 am by Staff

More than half of all Australians "could be served addressable TV tomorrow", according to Roy Morgan research... and that's not including those with unconfigured smart TVs. Th.... Read More