Digital business

AI-empowered algorithm ‘to get more users engaged’

May 19, 2021 at 12:22 pm by admin

An algorithm update to recommendation platform Outbrain has led to a new AI-based product. The company says its QualityRating tool ensures “the best content gets into m.... Read More

Leading the way along the yellow brick data road

May 12, 2021 at 06:34 pm by admin

Who better than Bloomberg Media – a publisher with “data in its DNA” – to tell you of the engagement opportunity ahead. And perhaps none better than J.... Read More

Data smarts drive huge real estate growth for NZME

May 12, 2021 at 01:02 pm by admin

Kiwi real estate portal OneRoof has built a user base of more than 1.5 million with the use of personalisation, automation and AI tools. Head of customer engagement Helen Hil.... Read More

Time to recognise Asia’s best digital ideas

May 11, 2021 at 02:54 pm by admin

Awards for fantastic ideas – including those of smaller publishers – are set for recognition in the annual Asia Digital Media Awards. Entries for the WAN-Ifra-org.... Read More

Tech in the Frame as INMA’s Congress leads on experiences

May 07, 2021 at 01:11 pm by admin

The change, the tech, the opportunities facing newsmedia are not necessarily about changing the product, but the experience in which it is delivered. That was the key message.... Read More