Digital business

Agency ad placings show 'highest-ever' demand growth

Dec 01, 2020 at 07:35 pm by Staff

Australia's agency advertising spend fell only 4.8 per cent in October, prompting Standard Media Index to pronounce that it was "well and truly leaving the COVID crisis behind.... Read More

Three-quarters of customers 'feel they're being lied to'

Nov 25, 2020 at 06:35 pm by Staff

A survey among 2506 Australian consumers has found that 74 per cent believe that brands lie to them in their marketing communications. Customology, a Brisbane-based business f.... Read More

'No brainer' to extend software arrangement

Nov 25, 2020 at 05:48 pm by Staff

German publisher Funke Mediengruppe is extending its software rollout after completing a project phase for Hamburger Abendblatt's magazines. After using ppi Media and Digital.... Read More

Labor support gets public broadcasters into revenue-sharing

Nov 25, 2020 at 04:47 pm by Staff

Public broadcasters the ABC and SBS are likely to be included in Australia's proposed revenue-sharing code of conduct for digital platforms after all. The inclusion has the su.... Read More

Facebook and others 'next' after Google signs with French publishers

Nov 24, 2020 at 10:30 pm by Staff

Political and general interest publications are expected to benefit most from France's historic agreement with Google on payment for content. That's the view of former chief e.... Read More