Digital business

Good times for Nielsen-rated sites, if you're in the club

Jul 12, 2018 at 07:45 pm by Staff

Reworking of Nielsen's digital content ratings has brought further growth for subscriber publishers, but that's a group which does not include major players Fairfax and the BB.... Read More

Page Suite and MPP: Joint webinar last year, stand-sharing this

Jul 11, 2018 at 06:49 pm by Staff

A new partnership between PageSuite and MPP Global will see the two exhibit together in Berlin. Subscription and billing specialist MPP is the developer of the eSuite platform.... Read More

Danes set to retry freemium, move to subs automation

Jul 10, 2018 at 01:29 am by Staff

As Denmark's Jysk Fynske Medier continues to grow, MPP Global is to implement a new digital subscription management system. JFM - established by the 2014 merger of Jyske Media.... Read More

'Ultimate goal' in reach as Infomaker sells to Newscycle

Jul 09, 2018 at 09:24 pm by Staff

Swedish software company Infomaker has been added to the Newscycle family, giving the US-headquartered developer a stronger foothold in the Nordic market. Infomaker develops c.... Read More

Study quantifies value of viewability and engagement

Jul 03, 2018 at 03:15 am by Staff

A UK study has shown that advertisements that appear in quality online environments are 42 per cent more cost effective. Research from a partnership by advertising agency Grou.... Read More