Content & marketing

Thelma and Macca help boost reading for preschoolers

Feb 03, 2020 at 01:36 am by Staff

Books for preschoolers are back as News Corp Australia aims to encourage and inspire families to read with young children in its annual Raise a Reader campaign. News Corp metr.... Read More

Real estate stake gives Catalano a hand in the game

Feb 03, 2020 at 12:58 am by Staff

Two scenarios are said to explain Antony Catalano's return to Australia's classified real estate market. Either the head of Australian Community Media could be backing a "thir.... Read More

News promises data share with Knewz aggregator

Jan 30, 2020 at 12:55 am by Staff

News Corp's news aggregation platform Knewz has appeared in beta form, "powered by artificial intelligence and curated by news editors". Competing with Google and Apple News a.... Read More

Media owners urge business 'advertise to avoid downward spiral'

Dec 08, 2019 at 11:35 pm by Staff

With bookings showing a disturbing downward trend, Australian media companies have launched a campaign to remind businesses why it's even more important to advertise when time.... Read More

Meanwhile, 'Cantonese confusion' takes Hong Kong to the UK

Dec 02, 2019 at 06:11 pm by Staff

English commuters could have thought they were in Hong Kong when a familiar news title turned up in Cantonese. Now a slick cover wrap to promote a new murder series set in the.... Read More