Content & marketing

Another caffeine hit for IT entrepreneurs

Feb 03, 2016 at 11:19 pm by Staff

ppi Media is reprising its 2015 competition to promote up-and-coming digital businesses. Under the banner of 'Free coffee for a year', it offers winning students, graduates an.... Read More

Intense workshop tackles blocking

Jan 31, 2016 at 04:38 pm by Staff

European publishers will share their experiences in a WAN-Ifra-organised 'Ad Blocking Action Day' in Frankfurt this month. The six-hour programme will discuss steps being take.... Read More

US sets out rules on native advertising

Dec 23, 2015 at 08:06 pm by Staff

America's Federal Trade Commission has followed years of study with new guidelines for native advertising to protect readers. Seen as a bright hope for the future of advertisi.... Read More

Task force formed on ad blocking

Dec 22, 2015 at 07:48 pm by Staff

Publishers from all over the world have joined in a WAN-Ifra task force to tackle ad blocking A meeting in Paris this month brought together publishers in Europe, North Americ.... Read More

Eugene Leow: What would Taylor Swift do

Dec 09, 2015 at 08:14 pm by Staff

Geoff Tan, now Singapore Press Holdings' senior vice president and head of strategic marketing, used famously to channel Steve Jobs on speaking engagements, dressing in the tr.... Read More