‘Undervalued’ written news fights for bigger ad share

Oct 17, 2023 at 11:12 am by admin

A new campaign by Australia’s ‘ThinkNewsBrands’ media marketing cooperative blends research findings with dynamic graphics and snappy text. A three-pronged.... Read More

AI plus added value text that drives 50 per cent conversions

Oct 15, 2023 at 04:58 pm by admin

Reporters and robots are proving a winning partnership for a local media group, generating both clicks and subs. An automated content project at Schibsted’s Polaris Med.... Read More

Baron’s Trump tales for WNMC Copenhagen

Oct 15, 2023 at 01:23 pm by admin

Just as the talk will be of the upcoming US presidential race, next May’s World News Media Congress has former Washington Post editor Marty Baron at hand to provide a un.... Read More

‘More to talk about’ means more stand space for Fujifilm

Oct 15, 2023 at 12:31 pm by admin

After rival Xerox’s DRUPA pull-out, Fujifilm Europe has stepped up its involvement by taking up the offer of a fifth more space than it had in 2016. The company says it.... Read More

Innovation centre, innovative install to celebrate

Oct 12, 2023 at 12:42 pm by admin

A new inkjet innovation centre for Screen Europe in the Netherlands brings the company’s packaging, commercial and CTP offerings together in a single room. The building.... Read More

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