Chicago Tribune Company is adding new inserting facilities to accommodate growth in its Tribune Direct TMC offering.

The company is installing a new 42-position Goss Magnapak system at Tribune Direct in Northlake, and will upgrade two existing systems at its Freedom Center in Chicago.

The new system will be equipped for address-specific selective inserting at up to 30,000 copies per hour.

In Chicago, existing inserters will gain dual delivery capability to increase speeds and zoning capability for the ‘Chicago Tribune’ and other daily publications.

Technology and engineering director Craig Sipich says the decision to add another system was an easy one. Six Magnapaks – five at Freedom Center and one at Tribune Direct – with a total of 254 hopper stations were installed in 2007-2008. Goss Omnicon II and Omnizone systems control microzoning and selective inserting.