Digital business

Newscycle continues Scandinavian run

Dec 18, 2014 at 11:44 am by Staff

Newscycle Solutions has announced yet another Scandinavian order, this time from Mediehuset Herning Folkeblad. The Herning, Denmark, multimedia company is using Newscycle Dig.... Read More
Columns & opinion

Mark Challinor: Media companies missing mobile coupon opportunities

Dec 18, 2014 at 11:31 am by Staff

E-coupons are increasing in popularity, and news media may want to explore their potential by using brand-aligned offers, push notifications, or loyalty club discounts. The n.... Read More
Columns & opinion

Peter Marsh: Online advertising's seedy underbelly

Dec 17, 2014 at 11:54 am by Staff

Fraudulent ad bots are responsible for 36 per cent of the 'people' clicking on online advertisements. News media companies need to protect themselves from this activity by ca.... Read More
Newsmedia industry

More sweet things at America East 2015

Dec 17, 2014 at 10:29 am by Staff

Late March is time to head back to West Chocolate Avenue, Hershey, for a sweet confection of innovation and inspiration. This year's America East conference includes a new ci.... Read More
Newsmedia industry

NYT expands to maximise cash from print

Dec 17, 2014 at 07:39 am by Staff

While media agencies continue to talk up digital advertising, reports reaffirm the message that print still works. News Corp chief executive and in Australia, Seven West's Ry.... Read More

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