Digital business

Changes we made to build the journalists of the future

Aug 22, 2023 at 04:53 pm by admin

With changes in the way audiences receive their news, Nine’s Sydney Morning Herald has updated the ways in which reporters are trained. In an INMA Ideas Blog, major pro.... Read More

News works to set ‘tech triptych’ AI precedent

Aug 22, 2023 at 12:34 pm by admin

Generative AI was a discussion point when News Corp presented quarterly results, announcing that digital revenue now accounted for more than half of its total revenue. Chief.... Read More

Connolly back to lead News lifestyle networks

Aug 22, 2023 at 11:36 am by admin

News Corp Australia has recruited Fiona Connolly from Are Media to lead its lifestyle networks. It’s a role focussed on maximising audience engagement via lifestyle jou.... Read More

News looks hot in Shorts as lifestyle gets saucy

Aug 10, 2023 at 10:42 am by admin

Shorts (and sauce) are hot at News Corp Australia, advertiser self-service maybe less so, according to reports from the media giant. News’ client product managing direc.... Read More

Ressa to chair global media group seeking AI charter

Aug 06, 2023 at 12:16 pm by admin

Nobel Peace Prize laureate and Rappler founder Maria Ressa is to chair a group to help frame an ‘AI Charter in Media’. Responding to the threats and opportunities.... Read More