Newsmedia industry

Gr8 idea sells 30,000 subs with tablets

Jun 06, 2014 at 06:01 pm by Staff

Malaysian daily the Malay Mail has sold 30,000 subscriptions on the strength of a unique offer which packages a phablet or smartphone with the paper and apps. Currently reade.... Read More

Sticky data tools win hackdays for BBC

Jun 04, 2014 at 11:29 pm by Staff

Two versions of a BBC TakeAway tool to match news to user habits won the Editors Lab Hackdays for the UK broadcaster. Outcome of the New York event – judged by the Global Edi.... Read More

Digital first questions for NYT and others

Jun 04, 2014 at 08:02 pm by Staff

How is the New York Times doing against its online competitors… and how do you compare? WAN-Ifra plans a visit there in September to find out. On the agenda (so far) are als.... Read More

Video ads to get competitive after inventory rise

Jun 03, 2014 at 02:54 pm by Staff

India and more recently Korea are following Australia and Singapore as the region’s programmatic ad hotspots, Cynthia Deng says. The Hong Kong based Asia Pacific managing dir.... Read More

Facebook to establish sales office in China

Jun 02, 2014 at 06:10 pm by Staff

It may be blocked in China, but Facebook is preparing to step up its presence in the country, opening of a sales office to work with advertisers. Classified Intelligence Repo.... Read More